Getting started with website optimization

Your website is more than a website. It’s an introduction, an invitation, a front window, and a way to show off your business’s personality. Here are some tips and solutions for making your website stand out.



52 %

of consumers surveyed say they would prefer to shop exclusively online.¹

80 %

of consumers prefer to shop where digitally-related benefits (web site and loyalty programs) are available.¹


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