Visa International Travel (VISIT) Platform Methodology
Visa International Travel (VISIT) platform is a proprietary model that combines Visa's transaction data with publicly-available cross-border arrival statistics. The database provides a comprehensive view into high-frequency cross-border travel flows, currently encompassing over 100 origin and destination countries,** which collectively account for more than 85 percent of global travel.
VISIT combines unique counts of Visa credentials that register a face-to-face transaction at a merchant outside their home country in a given calendar month with other transaction data such as average spend per credential, card usage patterns at lodging merchants and others. Visa uses this depersonalized and aggregated data to model official arrival statistics compiled by various government sources and to generate estimates that fill in the large gaps existing in the cross-border travel data.
**Based on information from the United Nations.
Case studies, comparisons, statistics, research and recommendations are provided “AS IS” and intended for informational purposes only and should not be relied upon for operational, marketing, legal, technical, tax, financial or other advice. Visa Inc. neither makes any warranty or representation as to the completeness or accuracy of the information within this document, nor assumes any liability or responsibility that may result from reliance on such information. The Information contained herein is not intended as investment or legal advice, and readers are encouraged to seek the advice of a competent professional where such advice is required.