Money is Changing is the latest articulation of how Visa is committed to supporting women through inspirational and tangible tools and resources that help make money work for them
If 2018 taught us anything, it was that women are using conversation to
break gender norms and tackle taboo topics. Today, Visa (NYSE: V)
announced the return of its popular social and digital series, Money
is Changing. Phase two of Money is Changing builds on the insights
gathered from millennial women about the changing dynamic between women
and money by featuring real stories of women who are forging change when
it comes to their finances. Whether demanding equal pay in
“Visa has long been committed to fostering an environment that enables
women to thrive and challenge the status quo. That commitment comes to
life in many ways, both inside and outside our workplace,” said
Throughout this year’s campaign, Visa will feature a diverse spectrum of women and highlight the practical steps they have taken to challenge existing money taboos and help create a more inclusive and equal future.
The Power of Women
As part of its ongoing commitment to providing women with the tools and resources they need to be successful, Visa also has launched a global initiative – She’s Next, Empowered by Visa – to support female small business owners as they build, sustain and advance their businesses. She’s Next teamed up with the Female Founder Collective, a network of businesses led by women, supporting women. The Female Founder Collective seal helps raise awareness and inform consumers that certain businesses are female-owned and operated.
At February’s New
York Fashion Week (NYFW): The Shows, Visa, the Official
Payment Technology Partner, featured contactless vending machines
with limited edition products from female-owned brands, with 100% of the
purchase price of products sold from each vending machine supporting a
specific female-based cause so consumers were able to shop with purpose
in support of
“Promoting inclusivity and equality through partnerships and strategic business initiatives are just some of the latest ways that Visa is putting talk into action,” continued Reilly. “This work is never done, it is core to our business to constantly track, evaluate and measure.”
For more information about Visa’s Diversity & Inclusion please visit: www.visa.com/diversity.
About Female Founder Collective
The Female Founder Collective is a network of businesses led by
women, supporting women. Its mission is to enable and empower female
owned and led businesses to positively impact communities, both socially
and economically. The Female Founder Collective seal allows more women
to know what companies they can support in order to support each other.
Real change can happen in the world when women work together on behalf
of all women. For more information on the FFC and how to join, visit www.femalefoundercollective.com
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