Move over gym membership. When it comes to resolutions for 2017, consumers have their eye on more than just hitting the treadmill. According to a year-end Visa consumer survey, almost 35% of consumers say they want to either get their financial house in order (19.8%) or save more money (14.9%). This was nearly tied with those (35%) who wanted to get healthier physically.
Equally as encouraging, 84% are feeling positive that they will achieve their goals!
And, there are signs that consumers might be thinking about putting those money goals into action before the ball drops—with 53.3% of those surveyed saying they plan to stay home with family or friends this New Year’s Eve. Of those who will celebrate, more than 35% plan to spend less than $50, compared to just 14% who say they plan on spending over $100.
Other 2017 resolution priorities included spending time with family & friends (9.7%), getting a new job (9.5%), traveling more (7.7%) and starting or ending a relationship (3.0%).
As 2017 approaches, Visa also asked consumers what type of payments they prefer, love, could do without, and plan to try next year. From mobile tap-and-pay to chip cards and one-click payments, consumers had an unprecedented number of choices in how they pay and some pretty strong feelings about these choices.
Among all the payment options, consumers expressed the most excitement for mobile and in-app payments—potentially signaling growth for this category in the new year. While 18% of those surveyed tried a mobile payment last year, 39% more consumers said they plan to try mobile pay in 2017. And, almost 18% of consumers used mobile app payments for parking and food payments in 2016, with that number expected to jump to 26% next year—a 47% increase.
While innovative and convenient payment options, such as mobile, continue to make shopping more convenient, Visa found that consumers also like the new payment security features. When asked about the most secure way to pay for goods and services, almost 35% of consumers cited the use of chip cards, followed by paying biometrically (31.6%) and using online payment express services like Visa Checkout (27.4%). Interestingly, 40% of people say paying biometrically with their finger is the coolest thing ever and think it’s a secure form of payment.
The survey, conducted online by Ask Your Target Market for Visa on December 23, 2016, polled men and women nationally, ages 18-65, and was balanced by gender and region.