Verified by Visa is a global solution designed to make online purchases more secure by helping ensure payments are made by the rightful owner of the Visa account. One of its objectives is to continue to build consumer confidence in online shopping—similar to that in a physical shopping environment.
Verified by Visa often works behind the scenes when you're shopping online. There may be times when you will be asked by your bank to provide more information to confirm the purchase. This helps make certain that you’re the only person using your card online.
Visa offers comprehensive fraud protection, but Verified by Visa goes even a step further, adding an extra layer of security when you enter credit card information online.