Designing an ideal digital customer experience | Visa
Designing an ideal digital customer experience
A customer’s card acquisition journey has predictable steps, but it’s not as simple or efficient as it could be in today’s digital world. Credit card issuers across Asia Pacific are prioritizing their resources into optimizing the digital customer experience to drive customer acquisition growth.
In this white paper, you will learn about customer pain points and three types of typical customer journeys. Visa Consulting & Analytics can help you assess your digital customer experience against best practices and design an ideal credit card acquisition customer journey in a digital, mobile-first world.