Consumer Promotions

Visa Incentive cards are a great way to promote your brand, drive purchases or consumer engagement, and inspire loyalty. Sales and Marketing Departments appreciate the card as a brand building, consumer-pleasing alternative to traditional promotional incentives. Recipients love the ease of using the card anywhere Visa Debit cards are accepted1.

Visa also designed these cards to be easy-to-administer and completely customizable. Visa's flexible platform can support a full range of uniquely branded promotions to meet your program objectives — from sweepstakes to new product trials. It's the ultimate way to deliver an incentive while building brand awareness and improving consumer satisfaction.

Finally. Customer appreciation they'll actually appreciate.

Influence customer behavior and enhance sales.

Use Visa Incentive cards for Consumer Promotions

  • Automobile test drives
  • New product trials
  • Sweepstakes-based incentives
  • Subscription-based incentives (such as cable television or cell phone subscriptions)
  • Customer goodwill and appreciation
  • Tradeshow traffic builder

Get more measurable benefits

  • Custom-designed cards generate brand awareness with each use
  • Faster to execute than traditional incentive solutions
  • Offers choice and value to demanding consumers
  • Allows direct spend to specific merchant category codes — such as gas merchants — for maximum program control
  • Imprint the cardholder's name for an impressive personalized touch
  • Select non-personalized cards for instant issuance when faster results count
  • Virtual cards are available for promotions involving small denominations

Get Started

Find a Provider or contact Visa to launch your custom Incentive card program.

Contact us

Did you receive a Visa Incentive card? Visit our cardholder site to learn how to use it.

1 Some Visa Incentive card issuers may limit ATM access or international use.

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