2011 NFL Media Kit
A proud sponsor of the NFL since 1995, Visa is the Exclusive Payment Services sponsor for the NFL and all official NFL events. Visa’s league and team sponsorships provide a wide range of benefits - including access to the Super Bowl, the NFL Pro Bowl and the NFL Draft - to connect with Visa cardholders and drive value for financial institution clients, merchant partners and shareholders. Visa renewed its league sponsorship in 2009 through the 2014 season.
- Visa Tells Story of One NFL Fan's Epic Win, Bringing Super Bowl XLVI Promotion to Life via Multi-Channel Marketing Campaign
- Visa Celebrates Fans Who Make Football Better Together With Trip for One WInner and 10 Friends to Super Bowl XLVI
- Visa NFL Campaign – An overview of Visa’s integrated marketing campaign featuring national advertising, the Visa You and 10 Super Bowl Sweepstakes, social media extensions, client and merchant activation programs, new team relationships, and the seventh season of Financial Football.
- Visa NFL Sponsorship – An overview of Visa’s sponsorship of the NFL and how the partnership enables Visa to connect with cardholders to drive value for financial institution clients, merchant partners and shareholders.
- Financial Football - The latest version of the popular financial literacy video game created by Visa Inc., which is now in its seventh season. Financial Football 2.0 was developed with help from New Orleans Saints’ quarterback Drew Brees, who created a variety of its personal finance questions and appears on the cover.
- The Entry Download hi-res movie (MOV)
- Superfan Invitation Download hi-res movie (MOV)
- Ned's Journey To The Super Bowl Download hi-res movie (MOV)
- Gary the Clerk Download hi-res movie (MOV)
- Ned and Carly Download hi-res movie (MOV)
- Frick and Frack Download hi-res movie (MOV)
- Frick and Frack Webisode Download hi-res movie (MOV)
- Ned and his 10 friends arrive at Super Bowl XLVI in Indianapolis, Ind. Download hi-res image (TIF)
- Ned contemplates his method of payment for everyday items at his local convenience store. Download hi-res image (TIF)
- The swipe of Ned’s Visa card that won him a trip for himself and 10 friends to Super Bowl XLVI. Download hi-res image (TIF)
- Ned and his 10 friends take in the view at Lucas Oil Stadium on Super Bowl Sunday. Download hi-res image (TIF)