Merchant Responsibility

General guidelines for accepting Visa

Before you begin accepting Visa, be sure to follow these guidelines for merchants:

• All Visa accepting merchants have a responsibility to adhere to all federal and state laws. As it relates to accepting Visa products, merchants must accept Visa products for legal transactions only.
• Merchants that sell age-restricted products, such as alcohol and tobacco, must have in place processes and controls to ensure that all associated laws are honored.
• Merchants should be aware that possession of a Visa card or submission of Visa account information does not signify that the cardholder is of legal age to purchase age-restricted products.
• The issuance of Visa cards is not restricted to individuals over 18 years of age.