Visa Incentive Card
Innovative, cost-efficient solutions that get results
Visa Incentive cards are prepaid cards that can be used at millions of locations where Visa debit cards are accepted—giving recipients the freedom and convenience to choose what they want, when they want. Recognize and reward employees, drive revenue, influence consumer behavior, and motivate partners and sales teams with this versatile and innovative solution, while streamlining program administration and reducing costs.
Learn how you can use Visa Incentive cards for:
Rebates
Motivate and reward consumer purchases to help drive sales, while streamlining costs.
Consumer promotions
Design a memorable campaign and influence consumer behavior through exciting promotional programs, from automobile test drives to new product trials.
Employee rewards
Show team members you appreciate their accomplishments, such as meeting internal sales goals, attaining performance objectives, achieving workplace safety goals, reaching milestones, and reducing time off for injury or illness.
Trade incentives
Motivate dealers, distributors, brokers, and other third parties to sell your products and services.
On this page
Why choose Visa Incentive cards?
Visa Incentive cards are more cost-effective, convenient, and flexible than traditional incentives, such as cash, checks, travel, and merchandise.1 Plus, recipients enjoy the power to select the reward they want, when they want it.
They're also welcome everywhere Visa debit cards are accepted, and they eliminate the inconvenience of having to cash a check or complete additional steps in the fulfillment process.
Benefits of the Visa Incentive card include:
- Reduced costs and increased efficiency
- Flexibility to create multiple custom programs, designed to drive specific behaviors
- Enhanced brand loyalty
- Ability to distribute cards on the spot
Key features of the Visa Incentive card include:
- Available co-branding on the front of the card with the names/logos of up to two affinity/co-branding partners
- Complete shopping protection through Visa's Zero Liability Policy,2 which protects recipients from unauthorized purchases if their card is lost or stolen
- Ability to direct spend to specific merchant category codes, such as travel-related merchants, for maximum program customization
- Optional personalization with cardholder name, or select non-personalized cards for instant issuance
Get started today
Select a provider to start developing your custom program today. Need more information? Frequently Asked Questions are a click away.
2Visa's Zero Liability policy covers U.S.–issued cards only and does not apply to ATM transactions, PIN transactions not processed by Visa, or certain commercial card transactions. Cardholder must notify issuer promptly of any unauthorized use. Consult issuer for additional details or click here.
